Do you know how many deceased or goneaway records you have in your database? When was the last time you ran an evaluation? Data accuracy is a regulatory requirement under the GDPR, so it is imperative that your organisation acts now to ensure its records are up-to-date.
Our Cleanse N Suppress tool is a quick and simple way to check the health of your data. It provides immediate insight into the quality of your data and paves the way for GDPR compliance. Simply download Cleanse N Suppress, and run it against your data to understand how many deceased and gone away records you have in your database.
Four simple steps to Cleanse N Suppress your data
of the UK adult population move home every year
people pass away in the UK every year
mailings can be sent to the deceased in the 12 months after their death
GDPR WhitepaperIn our new whitepaper, published in conjunction with DataIQ, we analyse why data suppression is key to compliance with the GDPR and how improving the health of your database can also bring substantial commercial benefits
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