The UK’s most comprehensive, accurate and reliable deceased identification file
Includes over 90% of all deaths including date of both birth & death
Removing deceased customers is essential to maintaining data accuracy, preventing identity fraud, and meeting the GDPR data compliance requirements.
The National Deceased Register (NDR) is the only file available that can be used for customer identification, fraud, ID and suppression purposes.
NDR contains information on over 90% of all deaths dating back to 1995, with the majority of records capturing date of birth and date of death, making it ideal for use in updating customer information, fraud, ID, collections, anti money laundering and customer identification and suppression.
It is widely acknowledged to be the UK’s most accurate and reliable single source of deceased identification & suppression data. It is used by majority of the country’s CRA’s and corporations to ensure their data is maintained to the highest standards.
NDR key statistics
of all UK deaths
unique records that never appear on any other deceased suppression file
records date back to the year 1995, providing over 13 million corroborated records
new records are identified and added to the file each month
When approached by the Ark to take on the NDR we gave them fair warning that, where it comes to evaluating new data sources, the AA are not an easy organisation to do business with. Happily, for both parties, the NDR stood up to some pretty heavy scrutiny and has now been embedded into our business on what we anticipate will be a long term basis.
Prevent identity fraud
Protect your brand reputation
ICO & DMA approved
The National Deceased Register is the only identification & suppression file that has been scrutinised by both the ICO & DMA
Monthly file refresh
NDR is updated monthly – licensees receive a complete file refresh every month in line with ICO best practice guidance
Quick and reliable
On average records are added to NDR just 6 weeks after death
Each deceased record contains Title, First Name, Middle Initial, Surname, Address Line, Postcode, and Date Added to the file. Majority of the records also include date of birth and date of death.
Latest in Media
We are delighted to announce that our market-leading identification and suppression products, the National Deceased Register (NDR) and Re-mover are now accessible via our new API. The API will give our clients easy access to the millions of records held on NDR and...
The Ark has been accredited after passing the Data & Marketing Association (DMA) rigorous and thorough compliance audit process. Membership of the DMA is an endorsement that The Ark is a dedicated and responsible marketer.
Today more than ever, it’s critical to make sure that mailing files contain as few deceased records as possible, preferably none. The question I frequently hear is – can I do more to stop mail arriving with a recently bereaved relative?
Here are 4 things to think about when planning your data suppression: